Navattic vs. Reprise vs. HowdyGo - Compare interactive product demo tools

If you're a marketer evaluating interactive product demo platforms there are a variety of options on the market. These are the decision points we see as important factors:

• Contract length and price should align with your marketing goals.
• The editing experience and demo quality should meet your and your team's expectations.
• Guidance and support you receive during and after onboarding should provide a capable, positive and fun experience.

TLDR; Navattic vs. Reprise vs. HowdyGo

The biggest difference between the platforms lies in the pricing. HowdyGo is the most affordable, starting at $159/month, while the others have much more expensive pricing aimed at large enterprises.

Reprise is also aimed at sales teams giving live demos, while Navattic and HowdyGo are aimed at marketings teams building self-serve demos.

When should you choose Navattic?

Navattic is suited to companies who need a product demo tool that will work for large, multi-team marketing functions. They've built a recognizable brand, and by all accounts are great to work with.

If you have complex procurement processes, they offer SOC2 compliance and have a sales and account management structure to navigate those processes.

Compare Navattic and HowdyGo

When should you choose Reprise?

Reprise is built for sales teams and focussed on building live demo environments that are stable and personalised for prospects.

Their product is full-featured but will require a sales engineer or someone specifically responsible for demo creation in order to get up and running. If you're looking for a live demo environment and not self serve demos, they're a great option.

Compare Reprise and HowdyGo

When should you choose HowdyGo?

HowdyGo is built from the ground up to get you up and running fast with pixel-perfect product demos. We provide friendly pricing and the guidance you need to prove the value of interactive product demos for your business.

Experiment friendly pricing

A full access free trial, monthly payment terms and affordable pricing that's designed to let you experiment and prove the value of interactive demos for your business.

See our pricing

Fast learning curve

You'll have your first demo in minutes because our recording and editing experience is simple, with one-click recordings, no manual step mapping and sensible defaults to get you up and running in no time.

See how to create a demo

Individual guidance from the founding team

We're a small business motivated to deliver a great experience to a group of exceptional customers. It's not just support - we're here to help as much as you need so that you get the most out of your interactive demos.

"First off, the HowdyGo team is fantastic. This was important for us. They're whipsmart and building a great interactive demo product, but they're also genuinely supportive and great to work with. They're thoughtfully building and go above and beyond to make sure users have all the tools they need.

Starting with interactive demos can be daunting, but they've made it simple. We've easily integrated tools like Hubspot, we have clear reporting and attribution so we can track impact on things like conversion rates, and setting up/testing demos has been seamless."

- Anna Redbond, Head of Marketing at Flagsmith

Compare pricing

Building demos is a team sport and all three software options give you plenty of users. Where they differ considerably is in the pricing. HowdyGo is by far the most accessible option starting at $159/month for unlimited users and is the only one that provides a free trial.

Compare functionality

Demo quality and editability

All three platforms capture high quality HTML demos and offer the ability to edit anything like text and images in the recorded UI.

HowdyGo is the only platform that offers HTML Interaction Replay, the ability to smoothly replay transitions between screens exactly as they happen in your platform. While traditional HTML demos jump between different screens of your product, HowdyGo can show any animated transitions that occur between steps (eg. drag and drop, animated charts, multiple cursors, etc.)

Annotation customisation

All platforms offer extensive customisations options for the annotations you use to guide viewers through a demo. When demoing complex platforms, breaking a long demo into smaller chunks using checklists and demo centers can be especially useful to improve engagement and HowdyGo offers the most flexibility on this.

Demo analytics

Demo analytics are offered by all three platforms. You can capture leads using forms, identify companies viewing demos and track how many viewers are engaging. HowdyGo also offers the ability to drill down into individual demos, understand how they are performing and identify ways to optimize them.

Integrations

Extensive integrations are offered by all platforms with CRMs (Eg. Hubspot, Salesforce), marketing tools (Eg. Marketo) and analytics tools (Eg. Google Analytics, Segment).

Compare support

Getting started with interactive tours can feel a little intimidating. What should I demo? How should I capture and tell the story? Where should I put it to get the most impact?

That's why getting support and guidance is fundamental to your success when you start experimenting - HowdyGo is the only platform that provides more than just product support.

Example demos built with each software

We've picked some of the best examples of interactive product demos built with each platform to help you understand the look and feel you get from each.

HowdyGo example - Flagsmith

Flagsmith uses a number of HowdyGo demos across their website to give users a deep understanding of their platform.

Navattic example - Drift

Drift uses a Navattic demo linked from the home page to give visitors a feel for their product.

Reprise example - Digital River

Digital River uses a Reprise demo to show the ins and outs of their custom eCommerce stores.