Capture quickly, edit anything

You only need one take to turn your product into your best marketing asset. Click through your app to capture a flow and use our editor to craft the perfect story.

Pixel perfect, hassle free capture

Use our Chrome extension to capture a demo by simply clicking through your website. We cache the HTML, CSS, media and fonts to recreate a pixel-perfect copy of your app.
An embeddable copy of your app
Your demos look and feel just like the real thing. No screenshots here!
Replay interactions in perfect HTML
Experience dynamic UI changes like drag and drop, typing and scrolls.
HowdyGo Chrome extension open ready to start recording

Edit absolutely anything

Edit any text in the capture, sort, delete and insert new steps. Anything can be changed or repuposed with our drag-and-drop editor.
Sort, delete and insert new steps
Refine the content and steps in your demo after capturing.
Edit any HTML
Edit and personalize the HTML content of your app after recording.
Demo checklists
Break up a complex demo into sections viewers can refer back to.
Company-wide branding
Apply company-wide brand colors and fonts to all of your demos.
HowdyGo editor

The AI annotations were great! I only had to tweak a couple of them. It was a seriously great starting base & made it a much quicker and easier process for me.

Mikaela Filo
Product Marketer, Ansarada

Collect leads with embedded forms

Add forms at any step of the demo to collect lead information. Sync leads and demo views to your CRM using our native integrations.
Add forms at any step of the demo
Incorporate lead capture into the start, the end or in between demo sections.
Push leads into your CRM
Optionally, sync lead details and viewing data directly into your CRM.
Lead capture form
Support

FAQs

Everything you need to know about the product and billing. Can’t find the answer you’re looking for? Please chat to our team.
What is an interactive product demo?

They replicate a flow in your SaaS and let you easily add onboarding-style callouts to a walkthrough.

This means you can embed your product, loaded with data, into your website and let people self-educate/self-qualify at their own pace.

Unlike an onboarding tool, it shows your product in a state that demonstrates to prospects functionality without making them guess what it’s capable of, when they're still deciding whether they should sign up for an account or book a demo.

If you're comparing different vendors, it's important to understand that interactive demo tools are split into these two categories:

  1. Full interactive HTML demos like HowdyGo, which let you edit your app after capturing, personalize content and generally offer a more convincing experience to your prospects. They feel high quality, like getting a new iPhone vs. your old Nokia 3310.
  2. Screenshot capture demos are effectively slideshows of your app. These tools are typically cheaper, and it can be a bit easier to get started. You're also unlikely to run into any weird recording glitches.

Learn more in our article Interactive Product Demos Explained.

How do I use an interactive product demo?

The most common use-case we see is an embedded walkthrough of your software on your website.

While there are a whole host of potential use cases (and you can see some of them in our documentation) we recommend starting out by just creating a simple Platform Overview demo of your software, or on a specific, popular portion of your software.

This is a great place to begin because it gives you something practical that can be shared on your website, or directly with prospects and leads.

How do you make a product demo?

This is our 5 step simple guide to making an interactive demo:

  1. Capture a flow of your app that often gets demonstrated by your sales team.
  2. Add annotations, reuse messaging and convey a simple story that highlights your value proposition.
  3. Delete or auto-progress through unnecessary steps, your prospects want you to get to the point.
  4. Publish your demo and copy the embed code
  5. Paste the embed code into your CMS (whether it's Webflow, Unbounce, Wordpress, Ghost, Wix, etc.)

Your first demo shouldn't be too complicated. Just get started and have a bit of fun. It's really easy to add new steps, change the order around, edit text, etc.

Can you help me build my demos?

Absolutely!

We've edited 1000's of demos and understand how to make them interesting and engaging.

Our typical approach is to have you capture your first recording and provide a few annotations. When you're ready to have us take a look, just share a link via chat and we'll make a copy of your demo to edit and return to you.

We will typically also share a few specific tips around the structure, story and content to help you improve any future demos.

I've already got a walkthrough video, can I use that?

TLDR; You can't. But they are great source material for creating a more engaging demo experience.

HowdyGo is designed to capture interactive, responsive HTML. This allows you to do cool stuff like editing the content of your app after capturing it, personalize what's on screen with templated values, and get analytics that are driven by actual user interactions (not just passive views).

Not to mention the fact it really feels like they are using your app.

Videos serve a purpose, but a 10 minute walkthrough doesn't do your product justice.

Do you charge per seat?

No, your entire team/company is welcome. We offer 3 different pricing tiers and are completely transparent about what you get access to and how much it costs.

Do I need to involve my sales engineering / engineering team?

Nope, capturing a HowdyGo demo is easier than recording a video!

However, we can do 2 things to help you get up and running asap:

  1. We'll help you. We've created hundreds of demos of hundreds of SaaS apps, we're technically minded and we want to help you succeed. We've literally deployed products on AWS and interacted with customer APIs to get demos off the ground.
  2. HowdyGo is accessible to the entire team. If someone signs up from the same company you can see, edit, duplicate and share demos across your team easily. This makes it easy to get anyone you need involved at your company.
I can't see my CRM/Analytics as an integration

We've built HowdyGo with integrations in mind, so when one of our customers needs a new one, we jump on it and make it happen.

There's good news though, everything in HowdyGo works without integrating (lead capture and analytics included), and, when we start building an integration it often takes less than a week to have it up and running.

Here's a quote from one of our customers:"Wow you guys are fast!!".

Jump in and get started, then have a chat with us and we'll move heaven and earth to get you up and running the way you want.

I don't know how to make a good product demo

No worries!

Interactive product demos are a new tool in the SaaS marketing and sales tool belt, so it can be a little bit tricky to get started.

The good news is, we've recorded and created hundreds of demos for hundreds of different SaaS products (seriously, it's almost always the first step in our sales process).

Sign up and reach out to us via the in-app chat. We'll be happy to help you.