Create interactive demos of your product 10x faster than a video
Forget the painful retakes and hours of post-editing in frustrating video tools. Capture a flow through your app. Edit anything in your recorded UI, explain the value prop interactively, and swap, add or delete screens with a click.
With traditional screen recorders
Record from scratch. Every. Single. Time.
- Missed a click or mistyped? Record again.
- Too many Ummmmms? Record again.
- Need a shorter version? Record again.
- UI updated? Record again.
With HowdyGo interactive demos
Record once. Change it, improve it, add to it.
- Copy steps, fix typos and move clicks.
- Add a story after you've record your flow.
- Reuse demos by inserting or removing steps.
- Edit the recorded UI, insert new screens into a demo.
The easiest and most engaging way to show your product in action
It takes on average 10 minutes to capture and create your first interactive demo.
Capture your product in a single take
Edit the flow with our no-code HTML editor
Share in the best format for every channel
Optimize conversion and target engaged accounts
Relax, you don't have to record everything perfectly
Add, duplicate, or remove steps from your demo in a couple of clicks. Adjust scroll & click positions during editing - we smoothly stitch everything together for you.
Edit your UI after recording it with <no-code/> HTML editing
Make point-and-click changes or add blurs to text, charts and images inside your app. Update an existing demo by tweaking the UI instead of recording the same thing over and over again.
The edit Ul feature is honestly one of the greatest things l've ever used.
All I have to do is duplicate a demo and replace what's already there with updated UI text. I don't have to record it all from scratch!
Callum Whitley
Product Marketing Manager, Komo
Skip the "umms and uhh's", craft your story later
Add your story after recording using interactive elements. Break it up into logical chapters and let viewers jump to the most relevant section.
Smooooth transitions with a point, a click and a drag
Zoom in and pan to draw attention to specific parts of your UI, or animate between steps to bring your UI to life in a single click.
Goodbye missing source files, hello product marketing besties
Never lose a file again, your demos are stored in a collaborative cloud editor. demo_v12_final_final.mp4 <MediaNotFound>
Rebrand faster than your new CMO can say "website rebuild"
Fully customize demo annotations and forms with your own brand and instantly enforce it across your entire team's library.
We're the real deal, no snake oil here
HowdyGo is both easy to create from a demo perspective and interactive enough that it's actually showing off your product.
For me it's a more engaging way to experience our product and I'm our prospects feel the same way as well.
Ian Fagan
Co-founder, Skodel
We needed a way to anonymize our merchants' product interface to show real-life examples of our new product features.
HowdyGo is extremely easy to use.
Ellie Garabedian
Senior Product Marketing Manager, Yotpo
It's super simple to use, I love that you can edit text and content within your product via HowdyGo.
Not to mention the team at HowdyGo have been incredible every step of the way, sending through ideas of best practice, following up on features that have been released off the back of feedback etc.
Mikaela Filo
Product Marketing Manager, Ansarada
FAQs
Can't find what you're looking for? Just ask us. We normally respond within a few minutes.
Contact usWhat is an interactive product demo?
They replicate a flow in your SaaS and let you easily add onboarding-style callouts to a walkthrough.
This means you can embed your product, loaded with data, into your website and let people self-educate/self-qualify at their own pace.
Unlike an onboarding tool, it shows your product in a state that demonstrates to prospects functionality without making them guess what it’s capable of, when they're still deciding whether they should sign up for an account or book a demo.
If you're comparing different vendors, it's important to understand that interactive demo tools are split into these two categories:
1. Full interactive HTML demos like HowdyGo, which let you edit your app after capturing, personalize content and generally offer a more convincing experience to your prospects. They feel high quality, like getting a new iPhone vs. your old Nokia 3310.
2. Screenshot capture demos are effectively slideshows of your app. These tools are typically cheaper, and it can be a bit easier to get started. You're also unlikely to run into any weird recording glitches.
Learn more in our article Interactive Product Demos Explained.
How do you make a product demo?
This is our 5 step simple guide to making an interactive demo:
1. Capture a flow of your app that often gets demonstrated by your sales team.
2. Add annotations, reuse messaging and convey a simple story that highlights your value proposition.
3. Delete or auto-progress through unnecessary steps, your prospects want you to get to the point.
4. Publish your demo and copy the embed code
5. Paste the embed code into your CMS (whether it's Webflow, Unbounce, Wordpress, Ghost, Wix, etc.)
Your first demo shouldn't be too complicated. Just get started and have a bit of fun. It's really easy to add new steps, change the order around, edit text, etc.
I've already got a product demo video, can I use that?
You can't upload a video and edit it in HowdyGo because our demos are fully interactive HTML and CSS allowing you to...
edit your UI after capturing it, personalize what's on screen with templated values, and get analytics that are driven by actual user interactions (not just passive views).
You can upload your existing product demo videos to our Demo Collections though, which means your prospects can view product demos side-by-side.
How do I use an interactive product demo?
The most common use-case we see is an embedded walkthrough of your software on your website.
While there are a whole host of potential use cases we recommend starting out by just creating a simple 10-12 step demo of your software.
This is a great place to begin because it gives you something practical that can be shared on your website, or directly with prospects and leads.
Will I need engineering support to create HowdyGo demos?
For 99% of our users, they don't require engineering support. If you have access to a demo environment, or a login to your production environment, you will be able to capture your app using the HowdyGo Chrome extension.
In fact, because you can edit your UI after recording, our users typically need less engineering support than they would normally require for creating product demo videos.