Demostack vs Reprise: Sales Demo Platform Showdown

Umberto Anderle
Cofounder @ HowdyGo
If you're here to understand how Demostack vs. Reprise perform across a range of use-cases, you're in the right place. We're going to spare you the giant feature checklist and focus on the following items instead:
- Effectiveness across common use-cases:
- Live demos - How well suited are the tools in creating clones of your production app that a sales rep can use to give a live demo to a prospect over a screenshare or in-person?
- Guided demos - How effective are the tools in creating demos with interactive guides that can be shared with prospects or embedded on marketing and support pages?
- Mobile app demos - Can you use these platforms to demo mobile apps across any of the above use-cases?
- Onboarding & support: What level of assistance is available to you?
- Pricing: How affordable is each option?
- User ratings: What positives and negatives do their customers point out on public review sites?
We’ll also throw our own interactive demo platform HowdyGo into the mix to give you a better value option that could very well solve your demo woes.
TLDR; Demostack vs Reprise (vs HowdyGo)
Both Demostack and Reprise are well suited to create both live sales demo environments and sharable guided demos, however they come at a hefty price-point. If you’re looking for a more friendly, affordable solution that handles both use-cases at a more affordable price, then it's time for you to give HowdyGo a shot.
Demostack | Reprise | HowdyGo | |
---|---|---|---|
Unlimited HTML demos | ✅ | Price increases per demo | ✅ |
Pricing starts at | $55,000/yr, annual terms only | $38,000/yr, annual terms only | $1,908/yr or $199/mth |
Live demo sandboxes | ✅ | ✅ | ✅ |
Guided demos | ✅ | ✅ | ✅ |
Mobile app demos | ⚠️Only offer remote access to an android phone via browser | ❌ | ✅ |
If you're looking for more detail, feel free to check out a deeper comparison of Demostack vs. HowdyGo, or Reprise vs. HowdyGo.
Suitability across different use-cases
Live demos
✅ Demostack
Demostack is built for live demos, and they’ve developed two different products depending on the challenges you’re facing.
"Demostack Live" layers on top of your actual product, allowing you to customize and tailor it for each demo. If you already have a reliable environment and just want to swap in personalized data for your calls, this option fits well. The tradeoff is that it typically requires engineering support, stricter access controls, and a more involved onboarding process.

To help teams avoid that overhead, Demostack also offers a second product:
"Demostack Environment" is essentially a sandboxed replica of your product. It gives you the same ability to personalize demos, but in a stable, isolated copy that doesn’t rely on your live environment. This is ideal if your existing demo setup is unreliable.
The catch? The initial implementation can be complex and time-consuming. Because Demostack relies on manual page-by-page cloning process, configuring it for a complex product might require significant effort and technical support (some customers report onboarding taking 12+ months for more advanced platforms).
✅ Reprise
Much like Demostack, Reprise has two offerings for live demos. "Reprise Reveal" for overlaying data onto your live app (equivalent to "Demostack Live"), and "Reprise Replicate" for full code-level cloning (equivalent to "Demostack Environment").
Its products present similar limitations and high learning curves as their Demostack counterparts, where to unlock the product’s full potential (like injecting data or custom code), users may need some HTML/CSS skills or help from a developer.
✅ HowdyGo
HowdyGo offers a sandbox product for full HTML/CSS cloning of your product. That means that like "Demostack Environment" and "Reprise Replicate", the demos are more stable and run completely isolated from your production environment.
The main differentiator however, is that HowdyGo is built with non-technical users in mind, so building a demo won’t take weeks - it takes minutes as HowdyGo automates the entire sandbox creation process.
You just navigate through your product with the extension enabled and it instantly clones each screen you visit and connects them into a complete flow. It also identifies when different buttons or links lead to the same page and automatically maps those connections across your demo. No manual stitching or coding of pages required.
Guided demos
✅ Demostack
While Demostack's primary use-case are live demo environments, they also offer the ability to turn their sandboxes into shareable guided demos. By adding tooltips and guides to a live demo environment, you can create a shareable version that you can send to prospects.
While the guides are fairly limited in terms of functionality, they do offer useful features beyond the demo itself like analytics, notifications and integrations that are very useful for sales teams.
As their guides are built on top of their cloned live demo environments, they suffer from the same shortcomings around the complexity and time it takes to manually capture and stitch each screen together.
✅ Reprise
Reprise offers their "Reprise Replay" product that essentially matches Demostack's offer. It's built on top of their sandbox environment and more or less suffers from the same limitations around the complexity of creating new demos.
✅ HowdyGo
HowdyGo's guided demo offering is focussed on ease of use and speed. Capturing a guided demos is as simple as clicking through your product, with each screen getting instantly captured in full HTML/CSS and automatically stitched together based on your click locations.
You can add a variety of interactive guides, chapter navigation, pan and zoom animations and even video bubbles to make them more engaging. Demo collections allow you to go further and share or embed multiple demos under a single page.
Detailed analytics are also available to help you understand how prospects convert through your demos and CRM integrations allow you to notify your sales team when prospects are engaging with your demo assets.
If you'd like to see what's possible, you should take a look at our list of favourite interactive demo examples for a little bit of inspiration.
Demoing mobile apps
⚠️ Demostack
Demostack doesn’t allow you to build interactive demos of mobile apps, but they offer a product that lets you run your mobile app on a remote android device via your browser.
This allows you to screenshare your app easily or even give customers access to it. However, this is a live production app - not a demo environment, so keep that in mind.
❌ Reprise
Reprise only allows you to create demos of HTML based products and offers no workarounds or features for demoing mobile apps.
✅ HowdyGo
While HowdyGo is most powerful when used for HTML based applications, you can also use it to create mobile demos like the one below by uploading mobile app screenshots or capturing your screenshots on our free mobile app demo creator.

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Onboarding & Support
🌟 Demostack: Manual onboarding, standard support
Demostack typically involves a guided onboarding process led by their team. Since there’s no self-serve trial, you’ll likely start by getting a personalized demo and a custom quote well before you get your hands on the product.
Implementation often includes help from a Customer Success manager, but post-implementation, support is mainly via email with a promised ~1 business day response time. They do a good job responding to issues, but don’t expect dedicated on-call engineers for you (and you won’t have a huge user community to lean on, as the product is specialized). Overall, you’ll get friendly, helpful support, but mostly during business hours and via ticket/email channels.
🌟 Reprise: Manual onboarding, standard support
Reprise, targeting big enterprises, also offers hands-on onboarding for paid customers. They have a robust Customer Success team to help new clients implement and share best practices. Reprise will often train your team on building out your first demo, ensuring you understand how to get going.
In terms of support channels, Reprise provides multichannel support – you can reach out via email, phone, or through their website’s form. They likely assign an account manager or CSM for larger accounts.
🌟🌟🌟 HowdyGo: Friendly expert help when you need it
Daniel, Tom & Umberto are not just solution providers, they are extra members of my GTM team that help us strategise, enable best practices and continue to push us to innovate how we can showcase our solutions better.
Andrew Lingley - Marketing Manager, Ansarada
HowdyGo flips the typical enterprise model – you can start a free 2-week trial immediately just by signing up (no sales call required). The product is intuitive enough that you can quickly understand how it works on your own terms and schedule - ensuring you capture your first demo in minutes.
What’s unique is that even though the product is set up to be self-serve, our founding team is very hands-on in offering support. During your trial (and as a customer), you can get 1-on-1 help from HowdyGo’s founders themselves, whether it’s a quick coaching call or feedback on your demo. This is a big perk for customers who want expert guidance without navigating a big support bureaucracy.
Support is typically via in-app chat, email, or via a shared Slack and because HowdyGo is a smaller team, feedback often goes straight to the people building the product. In short, you get the best of both worlds: the freedom to onboard at your own pace, plus friendly expert help when you need it.
Pricing
💲💲💲 Demostack
Demostack doesn’t provide exact pricing but gives a rough guideline that their prices start at $55,000 per year. If you want an exact quote, you’ll have to contact a sales rep.
Their pricing is very much suited to enterprises with an allocated budget who are making a strategic investment into demos. You’ll also want to have at least some technical resources (or additional budget for Demostack’s team services) to handle the initial demo build out and updates over time to keep it up to date.
Pricing will scale up based on add-ons, number of users and number of demos they create. Purchase requires a minimum 12 month commitment.

💲💲 Reprise
Reprise’s pricing is aimed at big companies with big requirements (and budgets). As such, they do not share their pricing publicly. In fact, their pricing page is just a book a demo form.
Their prices are reported to start at $38,000/year for a small number of users and demos and can grow quickly with add-ons, more users or more demos being captured. They don’t offer a free trial and require an upfront 12 month commitment on all contracts.
Reprise is best suited for companies that have the technical muscle to utilize its advanced features, such as enterprises with solution architects or devs who can tweak demo code, and ops teams to integrate data and keep things up to date.

💲 HowdyGo
HowdyGo is available under both monthly and annual plans and is by far the most affordable interactive demo tool of the three, starting at only $159/month for the annual plan.

Pros and cons from customer reviews
Below we summarize the top three pros and cons that customers of Demostack, Reprise and HowdyGo highlighted across G2 reviews over the past year for each product.
Demostack pros and cons
- 🌟 Highly realistic, immersive demos: A standout benefit of Demostack is its ability to mimic a live product. Multiple users praised how authentic the demos feel. For example, one review stated “it is seamless, it mimics the actual product like I’ve never seen before. The user experience is so surreal that you can’t tell the difference between the Demostack environment vs. the actual product” .
- 🌟 Easy to use for sales demos: Despite its powerful capabilities, Demostack is seen as user-friendly. A user emphasized “It’s really easy to use and I like how it makes realistic demos” . Another described it as “a perfect platform for product demonstrations” that was simpler and more effective than other tools they tried.
- 🌟 Flexible customization of content: Demostack’s strength in tailoring demos was a common pro. One head of sales noted, “Demostack allows us to modify everything from the user interface to data points, providing an authentic yet flexible experience that looks like a real product. The ‘real data’ capability is essential when trying to personalize demos for specific client needs” . This ability to adjust flows and content for different audiences or industries was frequently cited as a major advantage.
- 👎 Occasional bugs or stability issues: Some users encountered minor technical issues. For instance, one mentioned “sometimes, when I use the desktop version of Demostack, it will crash. I have been in touch with their prompt support staff, and they have worked out a fix!” . Others noted “an occasional glitch” here or there, though these were often quickly resolved by the Demostack team .
- 👎 Certain features are limited or still in development: Reviewers noted that Demostack is continuously improving, with a few capabilities not yet as robust as they’d like. As one user put it, “It is in constant improvement and it is still missing some features” . For example, the platform relies on an internet connection (limited offline functionality) , and one user wished “the tool could capture everything in our application”, as some complex elements weren’t fully supported .
- 👎 Lack of end-user interactivity in demos: A few reviewers wanted more ways for prospects to self-navigate. One wrote, “I wish there was a way to let the customer ‘drive’ and click through the presentation” , indicating a desire for truly hands-on experiences for viewers. Similarly, another reviewer suggested that while Demostack is great for guided demos, they had hoped for features enabling interactive customer-led exploration (a capability they were looking at competitors to provide).
Reprise pros and cons
- 🌟 Ease of use and quick adoption: Reprise is often lauded for its user-friendly interface and minimal learning curve for basic use. One reviewer shared that “without any training I built my first demo on Reprise and didn’t face any major issues” . Another pointed out the “user-friendly interface that requires minimal technical expertise”, allowing straightforward click-through demo creation .
- 🌟 Powerful and flexible demo creation tools: Users appreciate Reprise’s robust feature set for capturing and editing product screens. A product marketer highlighted that “Reprise has multiple tools that can be used for various demo use cases. The flexibility and editability of the replay tool has been huge in our company’s demo successes… [It] allows us to create customized demo content in a quick and duplicatable manner” . This flexibility — from linking screen captures for content updates to supporting different demo formats — is a key pro according to many reviews.
- 🌟 Effective for showcasing product value to prospects: Reprise helps teams deliver engaging, story-driven demos that convey their product’s value. “The Reprise product allows our teams to highlight functionality in our app a lot easier and tell a story to potentially interested buyers… Reprise allows us to tell our story in a much more engaging fashion,” said one user in sales enablement . By letting prospects explore a product’s interface in a guided way (without needing a live environment), Reprise “beats doing YouTube video recordings [or] screenshots” for demonstrating features . Several users noted it has become an essential part of their sales and marketing funnel for interactive product tours.
- 👎 Clunky organization and management of demos: Some users feel Reprise could improve its interface for managing multiple demos and assets. As one reviewer described, “the file organization and hierarchy is a little clunky and could be simpler and more visually engaging” . In practice, this means it might take extra effort to organize and navigate large libraries of demos or screens, which can be a hassle for teams with lots of content.
- 👎 Missing or limited features in certain areas: Despite a rich feature set, users did identify a few gaps. A common wish was for more advanced functionality, such as better analytics or animation effects. For example, one user noted “I find myself wishing it had more features that helped with end-to-end top of funnel tracking for SDR/BDR… I’m looking at Consensus for this” , and another mentioned “limited animation options”, saying the lack of dynamic transitions makes it obvious when a demo is click-through only . Similarly, a reviewer mentioned minor capture issues (charts not rendering perfectly) and hoped for continued improvements on such details . These comments suggest that while Reprise is powerful, there are a few capabilities users would like to see expanded.
- 👎 Steeper learning curve for full utilization: Several reviews noted that mastering all of Reprise’s advanced features can take time and effort. One user explained that “it is a comprehensive product with growing configurability. So the trade-off is, to utilize all of its features, all of its capabilities, it takes time to learn” . In other words, basic demos are easy to create, but fully leveraging the more complex or technical functions may require training and experimentation. This indicates a need for thorough onboarding or documentation for teams to get the most out of Reprise, especially for non-technical users.
HowdyGo pros and cons
- 🌟 Easy and intuitive to use: Reviews frequently praise HowdyGo’s user-friendly interface and quick learning curve. One user noted it is “incredibly quick and easy to use, with a user-friendly interface that anyone can pick up in no time” . Another mentioned building an interactive demo “in less than an hour. The product is very intuitive and easy to use” .
- 🌟 Outstanding customer support and responsiveness: Many users highlight the HowdyGo team’s helpfulness. For example, a reviewer wrote “Their customer support is hands-down the best, always keeping things smooth… If you want a partner that’s reliable, responsive, and super easy to work with, HowdyGo is it!” . Others mentioned the team quickly implements feedback and “have gone above and beyond to ensure we’re set up for success”.
- 🌟 Versatile demo capabilities (realistic and customizable): Users love that HowdyGo can capture a product’s look and feel and support various use cases. One review noted “the product offers versatile use cases, from interactive demos to screen recordings and full-page screenshots. I especially love that it captures the HTML/CSS code, allowing users to feel like they’re truly inside our platform” . The ability to personalize demos with dynamic data was also cited as a major plus.
- 👎 Some features are still evolving: A few users pointed out minor feature gaps or wishes. For instance, one reviewer said there was “very little to dislike, but I would like more segmentation in analytics so that you can see each demo’s analytics individually” (this feature has since been added by the HowdyGo team). Others noted a few features weren’t initially available, though “the team has implemented things for us super quickly and have solved all of our needs” .
- 👎 Occasional minor glitches: While overall sentiment is positive, a couple of users mentioned small bugs. “Occasionally, there’s a small demo-capturing glitch, but their support team jumps on it right away, so it’s a non-issue,” one user explained . These minor issues were infrequent and typically resolved immediately by the team.
- 👎 Not specialized in certain edge use-cases: HowdyGo is primarily an interactive demo tool, so using it for other purposes can be slightly outside its sweet spot. As one user with a heavy video/GIF use case noted, “our use case was geared more towards gif and video creation, which is not necessarily the specialty for HowdyGo, but they somehow made it work and the output is what we were looking for”.
Conclusion
Interactive demo tools can be a little tricky to compare, especially when you factor in each platform's marketing jargon. We've tried to make things a little simpler for you by comparing the platforms by intended use-cases, sparing you the endless feature checkbox tables.
If you're considering Demostack or Reprise as an interactive demo tool, we think you'll love the flexibility and simplicity of HowdyGo (and hey, your annual budget will probably love us too). You should give our 2 week free trial a shot, we won't force you into any sales calls but are available via chat pretty much 24/7 to support you or guide you through the options.
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Table of Contents
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